The Power of Experiential Marketing

 

Customers that have an oppurtinity to interact with a brand develop positive, emotional connections to the brand. This is more benifitial that traditional forms of advertising. The average human has an attention span of an estimated 6 seconds, brands need to capture their audience quickly. Experiential marketing can do that by winning over customers with deeper connections.

The Numbers Speak for Themselves

%

of users feel more inclined to purchase after attending an activation.

%

of marketers agree that live events provide attendees with a valuable opportunity to form in-person connections in an increasingly digital world.

%

of marketers believe live events are critical to their company’s success.

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